Dragonfest is the Pacific Northwest’s largest annual Asian American celebration which takes place in Seattle's Chinatown-International District. I created a fictitious advertising campaign focused on its multicultural & family-friendly aspects.
STOK is a disaster preparedness kit designed with a broad and diverse demographic in mind. The purpose of this project was to design a suite of packages that people from any background would feel comfortable purchasing and utilizing.
UX / UI
Our task was to create a fictional subscription box service focusing on gender neutrality. Based on research led by survey results and user testing, we developed a webpage using Wordpress as well as the onboarding process for the service.