Our passion for craft beer and graphic design collided in this year-long branding project. Inspired by Greek mythology, Pegasus is a fictional Seattle brewery where ideas are shared, connections are made, and good times are had. Cheers!
This project was born out of a nostalgic love for the Baltimore band Ponytail. I aimed to capture the spirit and boundless energy of their music in the design of these record covers.
I was tasked with rebranding Fremont Oktoberfest, Seattle's largest fall beer festival. This included developing a unique guerrilla marketing strategy as part of a cohesive advertising campaign.